Privacy Policy

Primo Vegas recognizes that its customers, visitors, users, and others who use (collectively or individually “Users”) value their privacy. This Privacy Policy details important information regarding the use and disclosure of User information collected on by Primo Vegas. Primo Vegas provides this Privacy Policy to help you make an informed decision about whether to use or continue using Primo Vegas.

Any personal information you provide on the Primo Vegas site remains subject to the terms of this Privacy Policy.

Please note that any image, or other content posted at the direction of Users onto the Primo Vegas site becomes published content and is not considered personally identifiable information subject to this Privacy Policy.

The Information Primo Vegas Collects

User Provided Information: You may elect to provide personal information (such as your name and email address) to Primo Vegas when choosing to participate in various activities on the Primo Vegas site, such as leaving comments, joining our mailing lists, entering contests or sweepstakes, taking advantage of promotions, responding to surveys, or subscribing to newsletters.

Cookies Information: When you visit the Primo Vegas site, we may send one or more cookies – a small text file containing a string of alphanumeric characters – to your computer that uniquely identifies your browser. Primo Vegas uses both session cookies and persistent cookies. A persistent cookie remains after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the site. Persistent cookies can be removed by following your web browser help file directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the Primo Vegas site may not function properly if the ability to accept cookies is disabled.

Log File Information: When you use the Primo Vegas site, our servers automatically record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your web request, Internet Protocol (“IP”) address, browser type, browser language, referring / exit pages and URLs, platform type, number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, the date and time of your request, and one or more cookies that may uniquely identify your browser.

The Way Primo Vegas Uses Information

If you submit personally identifiable information to us through the Primo Vegas site, then we use your personal information to operate, maintain, and provide to you the features and functionality of the Primo Vegas site. Any personal information or photo content that you voluntarily disclose online (on discussion boards, in messages and chat areas, user comments etc within this site’s public profile page, etc.) becomes publicly available and can be collected and used by others. Your account name (not your email address) is displayed to other Users when you leave comments through the Primo Vegas site and other Users can contact you through messages and comments.

We will use your email address to send commercial or marketing messages to you by virtue of your providing this information to us.

If you receive promotional emails from us and do not wish to continue receiving such emails, simply click the “unsubscribe” link at the bottom of any email you receive from us and you will no longer receive emails from us.


We use both your personally identifiable information and certain non-personally-identifiable information (such as anonymous User usage data, cookies, IP addresses, browser type, clickstream data, etc.) to improve the quality and design of the Primo Vegas site and to create new features, promotions, functionality, and services by storing, tracking, and analyzing User preferences and trends.

When Primo Vegas Discloses Information

We do share non-personally-identifiable information (such as anonymous User usage data, referring / exit pages and URLs, platform types, number of clicks, etc.) with interested third-parties to assist them in understanding the usage patterns for certain content, services, advertisements, promotions, and/or functionality on the Primo Vegas site. We may release personally identifiable information and/or non-personally-identifiable information if required to do so by law, or in the good-faith belief that such action is necessary to comply with provincial, state and federal laws, or respond to a court order, lawsuit, subpoena, or search warrant.

Primo Vegas also reserves the right to disclose personally identifiable information and/or non-personally-identifiable information that Primo Vegas believes, in good faith, is appropriate or necessary to investigate and defend itself against any third-party claims or allegations, to assist government enforcement agencies, to protect the security or integrity of our web site, and to protect the rights, property, or personal safety of Primo Vegas, our Users or others.

Third-party Advertisers, Links to Other Sites

Primo Vegas allows other companies, third-party ad servers and ad networks, to serve advertisements within the Primo Vegas site. These third-party ad servers and ad networks use technology to send, directly to your browser, the advertisements and links that appear on the Primo Vegas site. They automatically receive your IP address when this happens. They may also use other technologies (such as cookies, JavaScript, or Web Beacons) to measure the effectiveness of their advertisements and to personalize the advertising content you see.

Primo Vegas does not provide any personally identifiable information to these third-party ad servers or ad networks without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out.

You should consult the respective privacy policies of these third-party ad servers and ad networks (see links below) for more information on their practices and for instructions on how to opt-out of certain practices. Primo Vegas’s privacy policy does not apply to, and we cannot control the activities of, such other advertisers or web site.

Currently, Primo Vegas has relationships with the following third-party ad servers:

Google, Inc.

Our Commitment To Data Security

Primo Vegas uses commercially reasonable physical, managerial, and technical safeguards to preserve the integrity and security of your personal information. We cannot, however, ensure or warrant the security of any information you transmit to Primo Vegas and you do so at your own risk. Once we receive your transmission of information, Primo Vegas makes commercially reasonable efforts to ensure the security of our systems. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.

If Primo Vegas learns of a security systems breach, then we may attempt to notify you electronically so that you can take appropriate protective steps. Primo Vegas may post a Policy on the Primo Vegas site if a security breach occurs.

Special Note to International Users

The Primo Vegas site is hosted on servers located in the United States. This website is governed by Canadian Law. If you are a User accessing the Primo Vegas site from the United States, the European Union, Asia, or any other region with laws or regulations governing personal data collection, use, and disclosure, that differ from Canadian laws, please be advised that through your continued use of the Primo Vegas site, which are governed by Canadian law, this Privacy Policy, you are transferring your personal information to Canada and you consent to that transfer.

In the Event of Merger and/or Sale

In the event that Primo Vegas is acquired by or merged with and/or sold to a third party entity, we reserve the right, in any of these circumstances, to transfer or assign the information we have collected from our Users as part of such merger, acquisition, sale, or other change of control.

Changes and updates to this Privacy Policy

This Privacy Policy may be revised periodically and this will be reflected by the “Date Last Modified” below. Please revisit this page to stay aware of any changes. In general, we only use your personal information in the manner described in the Privacy Policy in effect when we received the personal information you provided. Your continued use of the Primo Vegas site constitutes your agreement to this Privacy Policy and any future revisions.

Date Last Modified:

This Privacy Policy was last amended on May 5, 2014.



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